first insights into business ocr (835550), страница 18
Текст из файла (страница 18)
Choose the correct adjectiveto complete the w ord partners.Example: I fNOUNADJECTIVEDEFINITION2 interesta opportunity = A chance to make your money w ork for you.b chart= A circular graph divided into sectors.3 investmentcsheet= A docum ent showing assets and liabilities.4 operatingd num ber= A num ber which shows order or sequence.enum ber= A num ber which shows quantity.freport= A yearly publication showing a company's financial1 annualposition.7 ordinalg cost= How much companies spend on workers' wages,8 cardinalh profit= How much the company is making after deductingproduction costs.9 labourirate= The am ount the bank charges you to borrow money,jprofit= The gross profits minus the cost of overheads.10 pieLanguageFocus Tw oTransitive and intransitive verbs: rise, raise, ariseI T hese three verbs are often confused.
Look at the three pairso f sentences and fo r each one say i f the verb is follo w ed by a direct object(a tra n s itiv e verb) or not (an in tra n s itiv e verb).RiseEach year Interest rates rise.Last year Interest rates rose.Is there a direct object?Raise We'll raise our prices by 2% in April.Is there a direct object?The bank raised our overdraft.Arise I hope this situation w ill not arise again.Is there a direct object?The problem arose because the machinew asn't working properly.2 W hich verb has a regular past tense and w h ich verbs have an irregularpast tense?3Match each verb w ith the correct meaning,1 Raisea to increase, go up or reach a higher level2 Ariseb to p u t up or make higher3 Risec to occur, appear or become evident115115u n it ten4Complete the table.TRANSITIVE/INTRANSITIVErisenraiseraisedarisearisenG ra m m a r R eferen ce p a g e 1 5 4W ord recognition12310.7aListen and num ber the words in the order you hear them.a rise QJb raise □c arise [d rose Qe raised Qf^arose □io.7b Listen and repeat the words.10.7cListen and repeat the sentences in Language Focus Two,exercise 1.LanguagePractice Tw oPAST PARTICIPLErise►PronunciationSIMPLE PAST1 Select the correct sentence from each group.1 a Interest rates raised by 1%.b The bank might raise the interest rate,c The interest rate w ill raise.2 a A problem arose w ith the account,b It arose a problem.c It w ill not arise this problem again.3 a The bank w ill rise the prices soon,b Prices rose by 3% last year.c Our supplier rose their prices last year.4 a The bank is going to raise our credit level,b Their prices raised in April.c The prices might raise.5 a It arises a problem.b He arised a problem at the meeting,c The same problem m ight arise on the new account.6 a This rises a problem.b The rate of inflation is rising steadily,c The bank w ill rise the overdraft.116116Finance Ш2Choose the correct verb and tense to complete the sentences.1 The company's turnover____________ dramatically last year.2 That's a good point, I ' l l ____________ it at the next sales meeting.3 Several difficulties_____________when we tried to install the new software.4 Interest rates_____________ last year.5 The government_____________ interest rates last month.6 I hope the problem of late payment w ill n o t_____________ again.ListeningI Look at the profit and loss account for a telecom m unications company.234C o n s o lid a te d p r o f it an d lo ss a c c o u n t20001999£m£m1,642.4106.61,749.01,402.2521.38.3529.6465.825.97.2555.5473.016.42.1P ro fit o n o rd in a ry a ctivitie s b e fore Taxation539.1475.1Tax o n p ro fit o n o rd in a ry a ctivitie s171.9164.6P ro fit o n o rd in a ry a ctivitie s a fte r ta x a tio n367.2310.53.40.7P ro fit fo r th e financial year363.8309.8E quity dividends147.5122.6Retained p r o fit fo r th e financial year216.3187.21 l.89p10.15pT u rn o ve rC o n tin u in g o p e ra tio n sA c q u is itio nO p e ra tin g p ro fitC o n tin u in g o p e ra tio n sA c q u isitio n sD isposal o f fixe d asset in ve stm e n tP ro fit o n o rd in a ry a ctivitie s b e fo re in te re s tN e t in te re s t (payable)/receivableEquity m in o rity in te re stsEarnings p e r share1.402.2465.82 Before you listen tell your partner what you know about:1 what a 'profit and loss account' is2 why managers are interested in it3 why shareholders are interested in it4 turnover, operating profit, earnings per share117117unit ten3Ю.8 Listen and complete the summary.
Check your inform a tion .The Profit and Loss AccountA p ro fit and loss a cco u nt is 1 _______________________________________T he in fo rm a tio n in a p ro fit and loss a cco u nt helps managers 2________A p ro fit and loss a cco u nt tells shareholders 3 ________________________Information for ManagersT u rn o ve r shows managers 4________________ and if th e com pany isO p e ra tin g p ro fit shows 6____________________________________________This tells managers 7 _______________________________________________Information for ShareholdersEarnings p e r share shows shareholders 8_________________ . In this caseCross-culturalComparisonBusinessCom m unicationW ork in pairs and discuss.1 Are companies in your country required to publish their financial results?Do you think this is good practice or not?2 Do you own any shares in a company? Which companies in your countryoffer a safe investment to shareholders?3 Are interest rates high or low in your country? Is this good for investors? Is itgood for the economy?4 Who sets interest rates in your country? Government or the Central Bank?5 Many British pop stars move to other countries to avoid paying high taxes,or they put their money in offshore accounts.
Which country nearest toyours offers tax-free, offshore accounts? Do you think offshore accounts area good idea? Why/Why not?Scale of probability1 When we make fin an cia l predictions, we can feel sure or unsure aboutthem. Look at the scale o f p ro b a b ility w hich shows d ifferen t levels o fcertainty.100%Certainty75%ProbabilityI'm sure/certain that share prices will (definitely) rise.j f It's likely that share prices will increase.1 Share prices shouldincrease.50%Possibility25%Improbability j f It's (very) unlikely that share prices will increase.Share prices may/might increase.1 Share prices are unlikely to0%Impossibilityincrease.I'm sure/certain that share prices (definitely) won'tincrease.118118Finance UWork in pairs.
S tu d en t A: Use the language in the box to ask Student Вabout the future of:1 share prices2 the cost of living3 interest rates4 profits for a major company in your countryAre you sure th a t... will ...?Do you think ... m ig h t...?Are you sure that ... won't...?S tu d en t B: Give answers to Student A's questions.Example: A: 'Are you sure that share prices o f Coca-Cola w ill rise this year?'B: 'Yes, I'm certain th at they'll rise this year.'2 Change partners and practise asking and answering again.3 Work in pairs. S tu d en t A: read the notes on page 149.S tu d en t B: Read the notes on page 147.►Final TaskG ra m m a r R eferen ce p a g e 1 5 3Cadbury Schweppes to sell its drinks businessЛADBURY Schweppes is selling o ff all its drinks business, apart from! ^ h a r e p n « increased by nearly 6% io 988,, a .
increase o f 541.5 p. И is soilingits soft drinks brands to Coca-Cola for $1.85 billion.Work in pairs and discuss.1 Why do you think Cadbury is selling its soft drinks? How w ill this make thecompany stronger?2 When they announced the news, do you think people wanted to buy shares?Why? What effect did this have on the share price?3 Why do you th in k Coca-Cola wanted to buy the brands? How w ill this makethe company stronger?4 Do you think the sale price is good?Checklist for Unit 10:I | 1 Say these numerals. €5,000$71.5 million7.3510cm55%] 2 What are the advantages of an account with jyske Bank?] 3 What does a profit and loss account show?] 4 Make three sentences with these verbs:raiseriseariseJ 5 What do you think will happen to inflation in your country in the nextsix months?119119uni tCorporate ResponsibilityIn this u n it:• Language FocusC onditional 1: events and consequencesGerunds and infinitivesPronunciation: short forms• SkillsW riting: b o th ...
an d , e it h e r ... or, n e it h e r ... n o rReading: late payment of commercial debtsListening: the ethical consumer• VocabularyWord groups• Business CommunicationNegotiatingKey VocabularyLead-inl l . l Market research shows that many consumers are 'ethical consumers';they expect the companies they buy from to behave responsibly. Most ethicalconsumers have high spending pow er so companies usually listen to them andwill promise, for example, not to use child labour or to pollute the environm ent.A recent report showed that many companies have an ethical policy whichcovers areas such as paym ent on tim e, product policy and the environment.Some companies have a policy of paying 'first w orld' prices for 'th ird w orld'goods from developing countries - they pay more because they think the workersand the economies of developing countries need support.1 Which of these responsibilities do you think a company should have?ResponsibilitiesKEY3 = very important I1 There should be good communication2 = quite importantbetween the company and its workforce.1 = not important2 The company should pay suppliers on time.3 The company should have an equal opportunities policy: inother words, people of all races and both sexes should be equal.4 It should train its employees.5 It should try to protect and improve the environment.6 It should make a profit so it can pay dividends to itsshareholders and continue to provide jobs for its workforce.7 It should help with the local education of young people.8 It should be active in the local community.120120Corporate Responsibility UMatch the responsibilities w ith the benefit.2Benefits to companya It will attract loyal employees,b It will attract loyal customers,c It will improve the quality of its workforce,d It will help improve national economic health,e It will benefit from long-term gains,f It will benefit from good business partnerships,g People will want to invest in the company.LanguageFocus oneConditional 1: events and consequences1 A consultant advises CleanHom e, a detergent m anufacturer.'If you d on 't behave responsiblytowards the environment...ethical consumers w ill stopbuying your products.''Your profits w ill fall...2if consumers stop buying your products.'11.2 Listen to the rest o f the discussion and f ill the gaps.CH = CleanHome ManagerMC = Management ConsultantCH:W h a t'll h a p p e n ___________o ur profits fall?MC:___________yo u r profits fall th e shareholders' d iv id e n d __________ decrease.CH:If o ur shareholders' d ivid en d decreases th ey'll be very u nhappy.MC:Yes, y o u r s itu a tio n __________ very serious if th e public loses co n fid en ce in th ecom pany.CH:O u r share price m ig h t fall if p e o p le __________ co nfidence.
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