Диссертация (1138032), страница 25
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Van Doorn, P.S.H. Leeflang // InternationalBusiness Review. – 2013. – Article in Press. – Mode of access:http://dx.doi.org/10.1016/j.ibusrev.2013.05.002 (accessed on June, 15th,2018)167ПРИЛОЖЕНИЯПриложение АПутеводители интервью с представителями Компании ABC и компанийклиентовПутеводитель интервью с представителями Компании ABC1. Could you say a few words about your role within the ABC Company andyour scope of responsibility? What are your business priorities in the shortand long run?2. What clients do you work with? Could you describe them?3. Taking into consideration your client/set of clients/scope of responsibilitywhat are the key levers and sources of growth within the business you areleading?4.
What do you need in order to grow the business you are currently leading thatyou do not have?5. How would you describe an ideal client service associate?6. What knowledge/competencies/skills are essential for your team members tobe able to deliver more value to your client(s) and for the ABC Company tobe successful in the marketplace?7. How would you characterize your relationship with your clients?8. What do you understand by client centricity? How would you describe a clientcentric company and a client centric associate?9. Does the ABC Company strive to be client centric? Why?10. Is it important for the ABC Company associates to be client centric? Why?11. How client centric are your team members? Is there room for improvement?12.What can we do to make the ABC Company associates more client centric?13.
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