market_leader_3e_-_intermediate_-_course_book (852196), страница 23
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You would be happy if this employee left the company.�)>> C02.26 David Hillyard, Director of Programmes at EarthWatch, is describinghis organisation. Listen to the first part of the interview and complete thegaps.EarthWatch is an . . . . . . . . . 1 research and .
. . . . . . . . . 2 and . . . . . . . . . . . ) organisation. andwe have over . . . . . . . . . . . 4 field research projects around the . . . . . . . . . . . . 5. That involves, er,.. . . . . . ...... 6IlDavid HillyardWatch theinterview onthe DVD·ROM.0Narrative tenses. .looking at how animals and . ........7are coping in their natural . .8�)>> CD2.26 Listen again and answer the questions.1 Where does EarthWatch have offices?2D.How are EarthWatch's field research projects designed?�)>> C02.27 Listen to the second part of the interview and answer the questions.1Why do businesses need to change the way they operate?2What opportunity do companies have with respect to the environment?m�)>> C02.28 Listen to the final part and write three sentences about theIIIn what other ways could businesses involve their em ployees inenvironmental issues?III�)>> CD2.29 Listen to a conversation about a woman who was fired from her jobcollaboration with HSSC.
Compare your sentences with a partner's.and put these events in the order that they happened.a) She lost her job.b) She felt desperate.c) She lied on her ev.d) There was an H R initiative.e) The company found out she did not have a Master's degree.f) She got a really good job.g) She got strong performance reviews.99UNIT 1 0 •• ETHICSWe can use different tenses to narrate a story.Past simpleThe company fired her.Past continuousEverything wasgoing really well.Past perfectShe had lied on her Cv.Present perfectSince then. I've advised everyone to be honest.Which tense is normally used for:1setting the scene and providing background information?2events which happen before the story begins?3events in the story?4 saying what the present results of the story are?� Grammor reference page 150mII�)>> CD2.29 Listen to the conversation again.
Follow the audio script on page163 and note down examples of each of these tenses.a) past simplec) past perfectb) past continuousd) present perfectComplete this text about a pharmaceutical company with the correct tensesof the verbs in brackets.. . ' (have) a problem last yearWe like to think we are an ethical company. but wewhen we. . . . . . . ' (launch) our new product.Let me give you the background to the problem. The new product .
.. . . . ) (sell) very. . . ' (increase) month by month.well. we . . . . . . . . . . . ' (get) good feedback. and sales.Everyone was happy.Then it all . . .. . . ' (go) wrong. In August. we.7(start) to get complaints fromsome doctors about one of our salesmen. They . . . . . . .
. . . . . 8 (complain) about the methods"that the salesman . . . . . . . . . . . . 9 (use) to persuade them to endorse the product. He . . .(offer) them expensive gifts and . . . . . . . . . . . . n (take) them to expensive restaurants. Thedoctors . . .. .. " (feel) under pressure to promote the product.By the end of the year. we .
. . . . . . . . . . " (receive) over 30 complaints about that particularsalesman. In December. articles . . . . . . . . . . . ,. (start) to appear in the press about ourunethical sales methods. In the end. we . . . . . . . . . . . . " (fire) the salesman. As a result of this.we . . . . . . . . . . .
" (recently issue) guidelines to all sales staff about appropriate gifts.IlJTell a story about any of these ideas.1A significant news event you remember well2 An ethical problem you know about3 A memorable event in your life (good or bad)4 An unusual or memorable experience while you were travelling abroad5100You r first or last day in a job or organisationUNIT 10 •• ETHICSSKILLSConsideringoptionsm[JII,.»)) C02.30 Listen to two directors talking about a top salesman, Tom Pattison,who is not doing his job properly. Then answer the questions.1I n what ways is Tom behaving unprofessionally?2What two options does one of the directors mention?3What do the directors finally decide to do?Which of the headings (a-g) in the Useful language box should thesecomments go under? Some may go under the same heading.1I'd say there are two ways we could deal with this.2We could have a chat with him about his sales reports.3If we take a firm approach, there's a risk he may get upset and look for another job.4OK, let's look at it from another angle ...SIt might be the best way to deal with the problem.6Yeah, the problem is, he's a really good salesman, but I agree he needs tighter control.7If we just have a friendly chat with him, he may not take it seriously.,.)>> C02.30 Listen again.
Tick the expressions from the Useful language boxthat you hear.USEFUL LANGUAGEaJ STATI NG THEPROBLEMThe problem is,he's a really goodsalesman.The way I see itis he doesn't likerules.eJ EXPRESSINGQUALIFIEDAGREEMENTI!JbJ LOOKING ATOPTIONSSo, what are ouroptions?There are (two/several) ways wecould deal with this.f) MAKING ADECISIONI'm with you u p toa point, but it maynot work.The best wayto deal with theproblem is to talkto him.You could be right,but it's a riskystrategy.Let's see if we cansort this out.cJ DISCUSS I N GPOSSIBLE EFFECTSdJ CHANGING YOURAPPROACHIf we do that, h emay come to hissenses.Let's look at i t fromanother angle.One consequencecould be thathe gives in hisresignation.Let's consideranother approach.Why don't we dealwith it in a differentway?g) STATING FUTUREACTIONI'll arrange for Tomto meet us.The next thing to dois fix up a meeting.Role-play this situation.You are senior managers of a department store.
Your business is losing market share.You strongly suspect your main rival is using unfair methods to compete against you. Forexample, you are almost sure that your rival has been:a) trying to obtain information about your marketing strategy from an employee who hasjust left your company;b) offering members of your award-winning window-display team exceptionally highsalaries and bonuses to leave your organisation.Hold a meeting to consider how to solve the problems.101·pIesfit?�I» CD2.31 Two directors of the company, Ernesto and Ingrid,are talking about the problem. listen and make notes on theproblem.
Then, working with a partner, summarise the ethicaldilemma which the company must deal with.UNIT 10 •• ETHICSDiscussion topics for the management meetingThe first item on the agenda is the new drug to treat river blindness. Then there are two otherproblems relating to drugs that the company is developing. They are summarised below in adiscussion document which has been circulated to all participants attending the meeting.Read about the problems relating to two other drugs and note the key points.»Test resultson PX200,our new drugfor treatingheart diseaseThere is great interest i nPX200,New dietingproductOur R&D department has beendeveloping a new diet drinkwhich will help people loseweighl.The drink has beentested on animals, but somebecame sick in the early trials.which is in the final stages ofUp until now, we have beendevelopment.
Up until now, thereluctant to test new products ontest results have been impressive.animals since we claim to be anHowever, the reccnt series ofethical company. However, thetests has produced disappointingnew drink could be extremelyresults. It seems that some patientsprofitable when it is launched.have experienced severe breathingShould we continue to test thisdifficulties and other unpleasantproduct on animals or try toside effects after taking the drug,develop it without using themwhile most patients have receivedfor our research?significant benefits from it interms of lower blood pressureand less pain.Should we make public the resultsof this Icst, as we have done withpreviolls test results, or shouldwe withhold the information atthis stage?You are members of U P's board of directors.
Holda meeting to discuss the three ethical dilemmas.One of you should lead the discussion.Agenda12 Test results for the PX200 (heart problems)2Use the agenda on the right to guide yourdiscussion. The chairperson starts by brieflysummarising each problem.1The new drug for River Blindness3 Animal testing for a dieting productIn each case, start by discussing the optionswhich are available to UP to deal with theproblem.
Then decide how to deal with thesituation. If you can't agree, take a vote.WritingWatch the Case studycommentary on theDVD-ROM.�VWrite a short report from the chairperson, summarisingthe decisions reached at the UP board meeting and givingreasons for them.=:J Writing file page 130103STARTING UPEIDiscuss the questions.1Which modern or historical leaders do you most admire? Which do you admire theleast? Why?2 What makes a great leader? Write down a list of characteristics.
Compare your listwith other groups.3 Are there differences between men and women as leaders? Why have most greatleaders been men?IIICharacteradjectivesEIIII1044Do you think great leaders are born or made?5Do you think first·born children make the best leaders?6What is the difference between a manager and a leader?In groups, think of someone you know who is in a powerful position.list three positive qualities and three negative qualities about this person.Then compare your ideas.Match the adjectives in the box to make pairs of contrasting ideas.EXAMPLE:a"ertive/diffideotcautiouscasualidealisticassErtivEencouragingdimde"!formalcriticaldecisiverealisticDo the same with the adjectives in this box.I dynamicradical ruthless distant conservative approachable principled laid·backIUNIT 11 •• LEADERSHIPIIIIIDDSee the OVO·ROMfor the i·Glossary.Complete the sentences with suitable adjectives from Exercises A and B.(For sentences 1-4, use Exercise A; for sentences S-a, use Exercise B.l1She doesn't like to rush into things.
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