01-04-2020-3rd Edition ML Pre-Int(1) (1171843), страница 21
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. . . .2 to geta good bonus. She is already . . . . . . . . . . . ? to go on an expensive holiday abroad and has gotlots of travel brochures.Tell each other about your plans and expectations for 1-6 below.EXAMPLE:A:WJ... at are yov 90it19 to do after tJ... i> leHof'l?B:11m J... o pit19/plat1f1if19 to . . . WJ... at abovt y ov?A:OJ...1 f,., J... o pit19 to .
. .1after this lesson2tomorrow3this weekend4on your next holiday5in your career6 when you retire86Scanned for Agus SuwantoUNIT 9 �� PLANNINGMeetings:interruptingand clarifyingIJ�>» CD2.33 Listen to a meeting i n which members of a plann i ng group d iscussrelocating their head office. I n which order are these points mentioned?a) the cost of movingb) when to movec) the advantage of using a specialised firmd) whether to use their own transport departmente) how to communicate with stafff) which transport company to usellJDIIIDDDDLook at these extracts from the planning meeting i n Exercise A. Decidewhether each expression in italics is a) interrupting, or b) clarifying.1B: I think July would be the best time.
It's very quiet then, isn't it?A: You mean, we don't do too much business then?2C: Could I just say something?3C: In my opinion, we should do it department by department.B: How do you mean exactly?4B: We've contacted two companies, National Transport and Fox Removals.A: Sorry, could I just comment on that, Mark?5B: You know, there's another possibility. We could get our own peopleto do the moving.A: What? You think our transport department could do the job?BRole-play this situation. A group of international V I Ps is going to visit yourcompany/organisation for three days. You need to plan the programme forthe visit. Discuss these questions with other managers i n the department.1Where will the VIPs go, and what will they see? (e.g.
inside the company/organisation,local sights, etc.)2Who do they need to meet?3Where will they stay?4How will they move around? (e.g. transport)5 What sort of farewell event/dinner will you have on the final evening?a) Will you have food? What? (e.g. snacks? a meal?)b) Will there be a speech? Who will make it?c) Who will attend? (e.g. special guests?)d) Will there be any entertainment?6What sort of gifts will you give the visitors?7What else do you need to plan? (e.g. the itinerary - will they have any free time?)U S E F U L LANGUAGEINTERRUPTINGDEALING WITH INTERRUPTIONSCLARIFYINGCould I say something?If you'll just let me finish ...How do you mean exactly?Could I just comment on that?Just a moment, please.What exactly do you mean by ...?Hold on a minute.I'd like to finish if I may.Are you saying ...
?Sorry to interrupt, but ...So what you're saying is that ...87Scanned for Agus SuwantoScanned for Agus SuwantoUNIT 9��PLANNINGConsider these questions and note your answers.1What are the aims of the new magazine?2Who is the target consumer?3What will be the magazine's name? number of pages? cover price?4How often will it appear? (once a week? twice a month? once a month?)5What will be the proportion of content to advertising? 80%/20%? more? less?6Will it have any special design features?,.>)) CD2.34 Now listen to two senior managers, who will choose the bestplan for the new magazine.
Note down the key points they discuss.The marketing department is considering these promotions for the first issue of the magazine.In your groups, discuss the promotions and decide which is the best one for the first issue.Suggest other ways of promoting the new magazine.•Include a free 20-page supplement with four healthy diets.•Sell the first issue at half price.•Add a mini magazine with diet and fitness plans.•Offer a 25% discount for an order of six issues.•Give a full refund if a customer orders 30 issues but is not happy at the end of that period.•Send a selection of body lotions and eau de cologne if a customer orders 30 issues.Work in your groups. You are all members of the EPMC planning team.1Agree on a plan for the first issue.
Use the key questions below to help you.2Present your plans for the first issue and for the new magazine as a whole to the other groups.3Choose the best plan for the new magazine. Take a vote if necessary.Key questions•What sections and topics will the first issue include?•What special features will it have?•What will the front page of the first issue look like?•How will the magazine be promoted?•What will be on the website? Will the website be free?Watch the Case study commentary on the DVD-ROM.WritingAs the Editor of the new health-and-fitness magazine, write aletter to a famous person asking them for an interview.
At thestart of the letter, introduce yourself and give brief details ofthe new magazine and its aims.Dear . . .I am writing to you as Editor of EPMC's excitingnew health-and-fitness magazine.=:JWriting file page 12889Scanned for Agus Suwanto3 International conference0Discuss these questions.1Do you enjoy using the phone? Why? I Whynot?2What is a conference call? How is it differentfrom a regular phone call?3Have you ever been involved in a conferencecall? How successful was it?GWhat do you think the biggest problems are?0,.)» CD2.35-2.40 Listen to six short extractsfrom conference calls.
What do you think isthe problem i n each situation?G,.)» C02.35-2.40 Listen again and match theextracts (1-6) to these types of problem(a-f).•b)c)d)e)f)eDbackground noiseDspeaking too fastDunknown speakerDleaving the main topicDinterrupting I stopping a speaker talking D..)» (02.41 Listen to the first part of a talk byan expert on international conference calls.120•Which of the problems in Exercise C arementioned?,.)» C02.42 Listen to the second part ofthe talk and complete these tips forparticipants.q____1Make sure you are in a2Avoid e3Prepare for the call in a_ _ _ _ _and d_ _ _ _.Conference-call meetin9> take lon9er thanface-to-face meetin9> - not too manya9enda item>•Do a roll call at the start Get people tointroduce themselves - helps to buildrelationship>Si9nal the move from introduction to actualtalk· Be9in with : 'We 1re ready to 90.
Jlve heard•from John1 ICaija and Marina. Have I miHedanyone ?1·If a lot of people I bi9 meetin9 1 tell those notspeakin9 to 90 on m ute1 to reduce noiseEnd with summin9 up + reminder of actionpoints· Set date and time of next meetin91The times of conference calls are important.2An agenda is not important for conferencecalls.3Conference calls tend to be slower thanface-to-face meetings._ _ _ _ ____ _ _ _ _ _4 When speaking, stay on t_ _ _ _ .5Signal or label what you s6Try not to i__ _ _ _ _ _ _7 Wait to be invited to cpPay attention to time zone> for i nternationalcalls - very early or very late not popularwith all!· Need to open and close call + importa nt forthe call leader to be9i11 on time and welcomeparticipa nt>·According to the expert, what is the biggest Imost common problem?Make �ure everyone knoW> When call willbe - send e-mail remi nder and number)or paHWords· Like meetin9>1 make sure you have a9endaand 9oals1 so everyone is clear about purpose•a) getting cut offRead these notes made by anotherparticipant on the final part of the talk anddecide whether the sentences below aretrue (T) or false (F).Call leaders-4 What do you think are the differences/similarities between conference calls andface-to-face meetings?5_ _..calls4 The call leader should introduce everyoneat the start.5._ _ _ _ _ _Scanned for Agus SuwantoA summary of the main points by the callleader is important.WORKING ACROSS CULTURES ....
I NTERNATIONAL CONFERENCE CALLSYou are managers i n a multinational company which needs to reducecosts and is looking at ways to do this.1 Work in groups of four. Look at the agenda below. Turn to the correctpage and study your role card. Prepare for the conference call.Student A: Turn to pageStudent B: Turn to pageStudent C: Turn to page 137.Student D: Turn to page 139.134.132.Hold the call and discuss the points. Decide what to do.2 Following your call, in pairs write some tips on how to participateeffectively in international conference calls.Do:Dofl't:Be careful of:Compare your tips with another pair.Agenda1Introduction of regular conference calls2 Timing of calls3 Train ing courses4 AOBScanned for Agus SuwantoU N ITc �eMisiam7 New businessVOCABULARYComplete the sentences below with the words in the box.balance domestic exchange foreign governmentinflation interest labour tax unemployment1China's gross .
. . . . . . . . . . . product is about $5 trillion.2The . . . . . . . . . . . . rate has decreased because people have gone back to work as theeconomy recovers.3Companies are worried about paying pensions as the . . . . . . . . . . . . force grows older.4 The government has offered . . . . . .
. . . . . . incentives to new companies in hopes ofboosting the economy.5 Businesspeople say that . . . . . . . . . . . . bureaucracy makes starting a new business difficult.6 It's common for companies to spend money overseas, but some people think that toomuch . . . . . . . . . . . . investment in their country is a bad idea.7 Exports have increased recently, which makes the . . . . .
. . . . . . . of trade much healthier.8 Borrowers are enjoying the low . . . . . . . . . . . . rate, but savers hope it increases soon.9 Travellers from Britain to the Eurozone are enjoying a good . . . . . . . . . . . . rate this year.10TIME CLAUSESThe . . . . . . . . . . . . rate has dropped to 1%, thanks to the government's monetary policy.Choose the best word or phrase to complete each sentence.1As soon as I Until the contract was signed, everyone cheered.2Can you please come to my office when I after the meeting?3Larissa said she'd phone as soon as I while she arrives in London.4 Martin checked the projector carefully when I before he started his presentation,then began right on time.5 Olga can't sign the contract until I while she gets Andre's approval.6 Pierre learned to speak some Japanese as soon as I while he was working in Tokyo.7Until I After the delivery is confirmed, we won't release the payment.8 We have to improve the sales forecasts before I after we can approve the project.9 We went out when I after the meeting to celebrate the merger we'd agreed.10When I While I first started out as a manager, I made a lot of mistakes.11Yusuf got to know Peter when I as soon as they worked together for three yearsin Saudi Arabia.12Zeynep was able to write the report until I while he was waiting for his plane.92Scanned for Agus SuwantoU N IT C ....
REVISIONWRITINGYou have recently become the European distributor for ChuTools, a newChinese power-tool man ufacturer. You want H&G, a big DIY chain, to sellCh uTools. Write an e-mail (80-100 words) to Alan Sykes, Purchaser at H&G,introducing ChuTools and asking for a meeting to discuss a deal. You haveworked with Alan before and you know him well.ChuTools•Based in Shenzen•Produces a range of DIY power tools - drills, saws a n d garden tools•M i d-range price•Very high quality for price - have received excellent reviews in trade press•Company wants to support retailers with marketing and promotion, includingprizes a n d special offers8 Marl<etingVOCABULAR_�QUESTIO{(�,· .Cross out the word in each group that does not form a word partnership withthe word in bold.1advertising share I campaign I budget I agency2consumer behaviour I profile I launch I goods3market goods I research I share I segment4product launch I lifecycle I range I segment5sales forecast I range I figures I targetA Put these words in the correct order to make questions.1market I the I research I Is I complete I ?2it I do I want I to I When I you I do I ?3 at I to I website I Do I the I you I new I have I look I time I ?4survey I Did I read I you I the I ?5figures I the I Have I sales I seen I you I ?6model I How I we I should I describe I new I the I ?B Match each question from Exercise A (1-6) to one of these answers (a-f).a) Yes, I did.
The results were interesting.b) Yes, it is. We finished last week.c) No, I haven't. Is there any good news?d) Next Monday.e) I don't know, but let's not say it's new and improved.f) Yes, I do. I really want to see it.93Scanned for Agus SuwantoUNIT C....REVISION,S K I L LSComplete the phone conversation below with the phrases in the box.Could you give me Did they say when I didn't catchSorry, did you say Thanks very much What aboutI shouldI'll e-mail you toA: How did your meeting with H&G go?B: Really well.
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