market_leader_3e_-_intermediate_-_course_book (851943), страница 25
Текст из файла (страница 25)
She transmittedto me the idea that excitement andfun was being international andtravelling and speaking languages. Irwas easy as a teenager in a slightlygrim 1950s Britain [0 see the carsgoing into Monte Carlo and to say."Wow,one day I ' m going to be there."a) lindsay Owen-Jonesc) Fran,ois Dalieb) Jean-Paul Agond) lindsay's mother1had international ambitions from a veryyoung age.6 was attracted by the lifestyle of the richand famous.2runs L'Oreal.7ran the company on his own.3is Chairman of L'Oreal.8likes going to concerts and reading.9climbed the career ladder at L'Oreal.10dreamed of parties at Monte Carlo.510670But he was a genius.llhink one of thereasons I got responsibility so youngwas that I could interpret the things heRead the article again and match the descriptions below (1-10) to these fourpeople.
Two ofthe descriptions are not mentioned in the article.4 was attracted to L'Oreal before itbecame very successful.III65'He single�handedly ran thiscompany and did every marketing jobfor every brand, all at the same time.relaxes by sailing andskiing.Take three minutes to make some notes about l'Oreal. Use your notes togive a one-minute presentation to your partner.
Your partner will then askyou a question about it.UNIT 11 •• LEADERSHIPDWithout looking back at the article, complete the gaps with prepositions.1Such expertise derives . . . . . . . . . . the fact that Sir Lindsay is frequently photographed.2 Although he stepped .
. . . . . . . . . . . . . . . . . . . . . the day-to-day running of the company twoyears ago, handing . . . . . . . . . . . . the job . . . . . . . . . . . . lean-Paul Agon, he remains Chairman.3He credits his predecessor, Fran,ois Daile , . . .. . . . . . . . . teaching him basic businesssense.4... while he was working his way . . . . . . . . .
. . the ranks of L'Oreal.5 My mother dreamed . . . . . . . . . . . parties at Monte Carlo.DDiscuss the questions.1Would you like to work for Sir Lindsay? Why? / Why not?2What kind of leader would you like to work for?3Who is the worst leader you have come across?Defining clauses provide essential information about the subject or object of a sentence.Without this information, the sentence often does not make sense or has a differentmeaning.Relative clauses••Who or that are used for people.He exudes the air of a man who has done this many, many times before_Which o r that are used for things.Boldness and vision are qualities that/which all leaders should have.Non·defining clauses provide extra information about the subject or object of a sentence.The sentence still makes sense without this information.
The extra information isseparated by commas.••Who (not that) is used for people.Sir Lindsay, who turns 62 this month, is now the chairman.Which (not that) is used for things.I could interpret the things he said, which often were the opposite ofwhat he actuallysaid literally.I:)iiiGrammar reference page 151Complete the sentences in the job advertisement with who or which.�Iegance is a leading European beauty company .
. . . . . . . . . . . 1 owns a number of famous'brands. Founded in 1977, E legance is an ambitious company . . . . . . . . . . . . is looking fora first·class leader . . . . . 3 can meet the challenge o f international growth. We areseeking a highly motivated candidate . . .
. . . . . . . . . ' is creative, articulate and energetic. Weneed a Managing Director . . . . . . . . . . . . ' understands the trends in the cosmetics market.......and . . . . . . . . . . . 6 will provide strong, strategic leadership. The successful candidate willlead a winning team . . .
. . . . . . . .' achieved record sales last year..In the first Instance and In complete confidence, please write with CV to YvonneRoland at: Agence Rlchaud, 19 boulevard Gobelins, Paris 75005, France.107UNIT 11••LEADERSHIPmIiComplete the quotations below with the relative pronouns in the box.whowhichthat1'The job for big companies, the challenge . . . . . . . . we all face as bureaucrats, isto create an environment .
. . . . . . . . . . . people can reach their dreams.' Jack Welch(US business leader)2'He . . . . . . . . . . . . has never learned to obey cannot be a good commander.' Aristotle(Greek philosoph.,)3'A leader shapes and shares a vision,Charles Handy (British writer)4'A leader should be humble. A leader should be able to communicate with his people.A leader is someone .
. . . . . . . . . . . walks out in front of his people, but he doesn't get toofar out in front, to where he can't hear their footsteps.' Tommy Lasorda (US sportspersonality)5'A leader is someone . . . . . . . . . . . . knows what they want to achieve and can communicatethat.' Margaret Thatcher (British politician). . . . . .
gives point to the work of others.'In this article, the relative pronouns are missing. Add the pronouns whereappropriate.America will find opportunity in scarcityby Eric SchmidtWe now need to encourage investment i nnew high-technology industries such asclean energy and environmental technology.5strong federal commilinent 10 keeping the15Internet open.Technologies slich as the Internet canThese are sectors we have lacked pol iti calalso help make our governmentleadership not just recently, but for decades.and responsive to citizens. But even thosemore openThe Internet, enables the open and freeof us are technology's biggest enthusiastsexchange of information. is critical 10 ourmust recognise its limitmions. In the end.future economic growth.
It has already1020it is people have to make the decisions.More than ever, we need a leader will lookproved to be vital to cllIreprencurs andgeneratebeyond the old thinking and orthodoxies andper cent of new jobs in the US.understands the importance of investmentAmerica'sup to80smallbusinesses,But continuing this record will require ai:ml�;"-'present;nin ideas and technology for Ollr future.Comment on the following statements. In your opinion are they:a) essential?b) helpful?c) unhelpful for a successful presentation?1Tell a joke at the beginning to relax the atmosphere.2Speak more slowly than you normally do.3Smile a lot.4Involve the audience.SInvite questions during the presentation.6 Always keep to your plan.108where7Move around during your presentation.8Use gestures to emphasise important points.9Read out your presentation from a script.10Stand up when giving your presentation.UNIT 11IIIB••LEADERSHIPWhat other useful techniques do you know for giving a presentation?�)>> CD2.35 Listen to a presentation addressed to a com pany's sales team aboutthe launch of a new range of tennis rackets, under the Excel brand.
Tick theexpressions in the Useful language box that you hear.USEFUL LANGUAGEASKING FOR OPI NIONSINVITING QUESTIONSGood morning. everyone.If you have any questions,don't hesitate to ask.Hello. everyone, welcometo ...I'll be glad to answer anyquestions (at the end ofmy talk).STRUCTU RING THEPRESENTATIONI'm going to divide my talkinto four parts.GIVING BACKGROUNDINFORMATIONFirst, I'll give you ..
.After that, ... . Next, ...Finally, ... .I'll give you somebackground...REFERRING TO THEAUD I ENCE'S KNOWLEDGETo sum up, ...As you know, ...To summarise, ..CONCLUDING,As you are aware, ...ENDINGREFERRING TO VISUALSIf you look at the graph ...Thanks very much. Anyquestions?Could I draw your attentionto the chart?Well, that's ali i have to say.Thank you for listening.Let's start with thebackground.iiiPrepare a short presentation of three to five minutes. Choose one of these topics.Su ggestionsTopicAudienceA country you havevisited on holiday ordone business inA group of people who willshortly be working there•••••Your company's maincompetitorsThe Board of Directors of yourcompanyYour jobA group of high·school studentsat a careers evening••••••••Dway of lifeaccommodationstandard of livingweatherpeople•••••transportfood and drinkcustoms and traditionslanguageentertainmentidentifying the competitiontheir strengths and weaknesseshow powerful they are in the marketresponsibilities and tasksthe futureperks and special advantages, e.g.
foreign travelqualificationscareer structureIn groups, make your presentations. After each presentation, rate thefollowing aspects of the presentation from 1 to 5 (1 = unacceptable, 2 = fair,3 = average, 4 = good, 5 = excellent).12345The presentation was interestin g.The presentation was clear.The presentation's beginning made an impact.The presentation had a logical structure.The presentation had a summary orconclusion.TOTAL:/25109BackgroundUna Sports S.p.A is an Italian sportswear manufacturer.
It was founded by Franco Rossiin 1978 and has since become a world-famous company. Originally, it specialised intennis shoes, but later it diversified into football, athletics, tennis and volleyball clothing.The directors of the company are of different nationalities, and the working languageof Lina Sports is English.During the last three years, Lina Sports's annual results have been disappointing. Profitshave fallen steadily while costs have risen, and competition in its main markets has beenfierce. At present, it is reviewing its strategy in order to improve its performance. It alsofaces the possibility of being taken over.
A giant French retailing group has announced thatit would like to acquire the company, but only in the event of a 'friendly takeover', with fullagreement from the present management.UNIT 11Franco Rossi is now 58 years old. He would like to becomeChairman of the company in the near future and to appointone of the present directors as CEO to run Una Sports.There are three possible candidates for this position.Each candidate will present his/her ideas for the company'sfuture strategy to the board of directors.
The director whomakes the most persuasive presentation will replace FrancoRossi as CEO of the company.I••LEADERSHIP..iNi.SPOR�Problems faced by Lina SportsA report by IPS Consultants identified four reasons for UnaSports's poor results in recent years.
![](https://s.studizba.com/z.php?f=/templates/si/i/noavatar.png&w=100&h=100&t=1"){kind=avatar}
