Диссертация (1173162), страница 42

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Growth also came from the luxurytouring K 1600 GTL Exclusive (+17%) and the middleweight F 800 R roadster (+14%). February sawthe first deliveries of the new for 2016 C 650 Sport and C 650 GT maxi-scooters and the updated 2016model F 700 GS and F 800 GS ahead of the March season start.Table 2: Motorcycle Sales BMW of North America, LLC, February 2016BMWMotorcyclesFeb. 2016Feb. 20157958233.4YTD% Feb.

20161,245YTD Feb. 20151,484%16.1BMW Group In AmericaBMW of North America, LLC has been present in the United States since 1975. Rolls-RoyceMotor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States hasgrown to include marketing, sales, and financial service organizations for the BMW brand of motorvehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars;219Designworks, a strategic design consultancy based in California; a technology office in Silicon Valleyand various other operations throughout the country.

BMW Manufacturing Co., LLC in South Carolinais part of BMW Group's global manufacturing network and is the exclusive manufacturing plant for allX5 and X3 Sports Activity Vehicles and X6 and X4 Sports Activity Coupes. The BMW Group salesorganization is represented in the U.S. through networks of 340 BMW passenger car and BMW SportsActivity Vehicle centers, 153 BMW motorcycle retailers, 125 MINI passenger car dealers, and 36Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group's sales headquarters forNorthAmerica,islocatedinWoodcliffLake,NewJersey(https://www.press.bmwgroup.com/usa/article/detail/T0257727EN_US/bmw-group-u-s-reportsfebruary-2016-sales?language=en_US) [BMW Group URL].Пресс-релиз 13BMW Group U.S.

Reports April 2016 Sales BMW brand sales decrease 7.4 percent -MINI brand sales decrease 12.4 percent BMW Motorcycle sales decrease 26.3 percentWOODCLIFF LAKE, N.J., May 3, 2016 /PRNewswire/ -- Sales of BMW brand vehiclesdecreased 7.4 percent in April for a total of 24,951 compared to 26,952 vehicles sold in April, 2015.Year-to-date, BMW brand is down 9.4 percent on sales of 95,564 compared to 105,444 sold in the firstfour months of 2015.Notable vehicle sales include the BMW 2 Series which increased by 76.4 percent, the BMWX1 which increased 63.3 percent, and the BMW X6 which increased by 16.5 percent."April is always a volatile month for BMW with model changeover taking place in some of ourvery popular X models, and the improving consumer confidence that typically follows the arrival ofSpring still developing," said Ludwig Willisch, President and CEO, BMW of North America.

"Thenumbers for the BMW 2 Series and the BMW X1 show the very strong following our smaller vehiclescontinue achieving and I expect our high demand X models to show gains as availability improves inmonths ahead."BMW Group SalesIn total, the BMW Group in the U.S. (BMW and MINI combined) reported April sales of29,747 vehicles, a decrease of 8.3 percent from the 32,428 vehicles sold in the same month a year ago.Year-to-date, BMW Group sales are down 10.1 percent on sales of 111,199 in the first four months of2016 compared to 123,697 in the same period in 2015.MINI Brand SalesFor April, MINI USA reported 4,796 automobiles sold, a decrease of 12.4 percent from the5,476 sold in the same month a year ago.

Year-to-date, MINI USA reported a total of 15,635automobiles sold, a decrease of 14.3 percent from 18,253 automobiles sold in the first four months of2015.Table 1: New Vehicle Sales BMW of North America, LLC, April 2016Vehicle Sales BMW of North America, LLC, April 2016YTDApr.2016 Apr.2015 %Apr.2016i3814406100.0%1,576i8130138-5.8%3052 Series1,7801,00976.4%5,1813 Series4,6816,866-31.8%18,7814 Series3,2263,508-8.0%12,451YTDApr.20153,0874793,15627,08614,219%-48.9%-36.3%64.2%-30.7%-12.4%2205 Series6 Series7 SeriesZ4X1BMW passengercarsX3X4X5X6BMW light trucksBMW brandCooper /SHardtop 2 DoorCooper /SHardtop 4 DoorCooper /SConvertibleCooper /SClubmanCoupeRoadsterCountrymanPacemanMINI brandTOTAL BMW ofNorthAmerica,LLC4,4542788721041,4474,2943131,507878863.7%-11.2%-42.1%19.5%63.3%14,1641,1173,1853217,94716,3594,4953,4488893,647-13.4%-75.2%-7.6%-63.9%117.9%17,7862,4223643,7716087,16524,95119,0142,4019204,0955227,93826,952-6.5%0.9%-60.4%-7.9%16.5%-9.7%-7.4%65,02812,6331,83713,8142,25230,53695,56476,8658,4072,38115,8461,94528,579105,444-15.4%50.3%-22.8%-12.8%15.8%6.8%-9.4%1,1362,141-46.9%4,4227,071-37.5%9761,503-35.1%4,4284,797-7.7%54130179.7%549996-44.9%8840135814429366.7%-100.0%-99.3%2,57903815941432137.5%-100.0%-99.3%1,24994,7961,244825,4760.4%-89.0%-12.4%3,6153915,6354,46933918,253-19.1%-88.5%-14.3%29,74732,428-8.3%111,199123,697-10.1%BMW Pre-Owned VehiclesSales of BMW Certified Pre-Owned set an April record with 11,276 vehicles, anincrease of 7.8 percent from April 2015.Total BMW Pre-Owned sales also set an April record with 19,045 vehicles, anincrease of 19.2 percent from April 2015.The Total BMW Pre-Owned cars sold year-to-date were 63,844, a 5.3 percentincrease from the first four months of 2015.MINI Pre-Owned VehiclesSales of MINI Certified Pre-Owned set an April record with 1,094 vehicles, up14.6 percent over April 2015.Total MINI Pre-Owned sales also set an April record with 2,537 cars, anincrease of 15.2 percent from April 2015.Total MINI Pre-Owned sales year-to-date were 9,063, a 14.0 percent increasefrom the first four months of 2015.BMW Motorrad SalesSales of BMW motorcycles decreased 26.3 percent in April with 1,244 motorcycles soldcompared to the 1,689 sold in April 2015.Table 2: Motorcycle Sales BMW of North America, LLC, April 2016221BMWMotorcyclesApr.2016Apr.20151,2441,68926.3%YTD Apr.20164,420YTD Apr.

20154,787%8.2BMW Group In AmericaBMW of North America, LLC has been present in the United States since 1975. Rolls-RoyceMotor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States hasgrown to include marketing, sales, and financial service organizations for the BMW brand of motorvehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars;Designworks, a strategic design consultancy based in California; a technology office in Silicon Valleyand various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolinais part of BMW Group's global manufacturing network and is the exclusive manufacturing plant for allX5 and X3 Sports Activity Vehicles and X6 and X4 Sports Activity Coupes.

The BMW Group salesorganization is represented in the U.S. through networks of 341 BMW passenger car and BMW SportsActivity Vehicle centers, 153 BMW motorcycle retailers, 125 MINI passenger car dealers, and 36Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group's sales headquarters forNorthAmerica,islocatedinWoodcliffLake,NewJersey(https://www.press.bmwgroup.com/usa/article/detail/T0259729EN_US/bmw-group-u-s-reports-april2016-sales?language=en_US) [BMW Group URL].Пресс-релиз 14Coca-Cola‟s Iconic Christmas Campaign Is Back – And Bigger And Better Than Ever7 Nov 2014Coca-Cola Great Britain is bringing a fresh and personal twist to its Christmas campaign for2015, as the much loved Coca-Cola Christmas trucks hit the streets of the nation again this year.The famous ‗Holidays are Coming‘ TVC will break during the X Factor on Saturday 8th November,and for many, marks the official countdown to Christmas.

The campaign will also feature a new TVCad inspired by acts of kindness which will also air that evening.The new-look ad ―Give A Little Happiness‖ opens with a scene featuring the iconic Coca-ColaFather Christmas and a number of different acts of kindness through various experiences with friends,families and amongst strangers.222It shows people carrying out simple acts of kindness for the ones they love, to share what theyhave, when they can – and is set to the heart-warming ―Make Someone Happy‖ soundtrack by JimmyDurante, which further inspires those happy feelings associated with the festive period.Coca-Cola Great Britain also today releases details of this year‘s Coca-Cola Christmas TruckTour.

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