new insights into business ocr small (835551), страница 2
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The first is1jjM%ovnbLon_; the company designers are continually developing and creatingnew products. The second is 2_________ ; Philips is active in about 100 businessesvarying from consumer electronics to domestic appliances and from securitysystems to semiconductors. With such a wide 3__________of products thecompany needs a complex system of management. Each product 4__________hasits own chairman; most of these chairmen are members of the GroupManagement Committee, which 5__________all company decisions and plans.The Supervisory Board 6_________ the general business of the group and it alsoadvises and supervises the Board of Management.Vocabularydevelopment:verbs andprepositionsSome verbs are always followed by the same preposition.
Look at the examplesfrom the text on page 6.In the beginning, it concentrated on making carbon-filament lamps, (line 4)(When a preposition is followed by a verb it always takes the 'ing' form)These policies are implemented by the Croup Management Committee, whichconsists o f the members of the Board of Management, (line 39)1Match the prepositions with the verbs below,fromabCde2in (x3)to (x4)apply t o somebodyfoe somethingbenefitapproveresultbelieveforofon (x2)fghijrefer __succeed __belong__depend __report__ somebody__ somethingComplete the sentences using verbs and prepositions from exercise 1 inthe correct form.a In the purchasing department there is a manager, and five employees whoreport._____ Co_____ her.b In this company, we firm ly ____________________the value of creativity andinnovation.c The development of computer technology has___________________enormous changes in the way that people work.d Whether or not we succeed in creating and selling new products__________________ a number of factors.e Most of our staff____________________at least one of the company'ssports or leisure clubs.fThe Personnel Manager thinks that we would a ll___________________further training in how to use the office software.3 Write three more sentences, using the verb and prepositioncombinations above.4 What other verb and preposition combinations do you know?8Company Structures ULanguage FocusPresent perfectand past simpleLook at these sentences from the text on page 6.A In the 1920s, Philips decided to protect its innovations.В Since then, Philips h as con tin u ed to develop new and exciting product ideas.1 What tense is the verb in bold in A and B?2 Which tense has a connection with the present?3 Which tense only tells us about the past?►►For more information on the present perfect and past simple, turn topage 164.Complete the company profile with either the present perfect or past simpletense of the verbs in brackets.
Pay special attention to irregular verbs and theposition of adverbs.9C O L G A T E - P A L M O L IV EWilliam Colgate 1 founded (found) theColgate Company in 1806 as a starch, soap andcandle business in New York City. For the firsthundred years, the company 2__________(do)all its business in the United States. However, inthe early 1900s, the company 3_________(begin) an aggressive expansion programme that4__________(lead) to the establishment ofColgate operations in countries throughoutEurope, Latin America and the Far East. Inmore recent years it 5__________(set up)operations in Turkey, Pakistan, Saudi Arabia,Eastern Europe and China.
Colgate-Palmolive6__________ (become) a truly global consumerproducts company, worth $8.7 bn and selling inmore than 200 countries.Colgate-Palmolive’s five main sectors of businessare: Oral Care, Body Care, Household SurfaceCare, Fabric Care and Pet Nutrition and HealthCare. In the area of Oral Care, ColgatePalmolive is the world leader in toothpaste. As aresult of the company’s heavy investment inresearch and technology, it 7_________(develop) many successful toothpastes, rinsesand toothbrushes. To strengthen its presence inprofessional products, Colgate-PalmoliveCOMPANY8_________ (buy) the Ora Pharm Company ofAustralia and the dental therapeutics business ofScherer Laboratories USA in 1990.
For many years,the company 9__________(have) a strong dentaleducation programme in schools throughout theworld and 10__________(maintain) a closepartnership with the international dental community.Recently it 11__________(create) a web site for dentalprofessionals.The company 12__________(always pay) closeattention to the environment. It 13_________ (alreadymake) great progress in the use of recyclable bottlesand packaging materials.9unit oneDescribingchangesThe following verbs can be used to describe upward (movements in price, quantity and amount.) and downward (In tr a n sitiv e verbsT ra n sitiv e verbs(verbs which do not have an object)(verbs which have an object)чincreaserisego updecreasego downfalldeclinedropincreaseNs* decreaseThe population of the world is increasing.The prices of electronic goods have fallen.raisereducedropThe government has increased income tax.We have reduced our prices by 10 per cent.These corresponding nouns can also be used.an increasea risea raise (US = increase in salary)a decreasea falla dropa declinea reductionComplete these sentences using a noun or verb from the boxes above.
Use eachword only once.1 There are several competing companies entering the market and this has causeda 20% dropin prices.2 Last year was a good year for the company and our sales_________ considerably.3 The price of coffee h a s _________ as a result of the bad weather conditions.4 As a result of the recession, we have had t o _________ the amount of money wespend on research and development.5 T h e_________ in profits is the result of poor management.6 The recent_________ in overseas investment has been good for the economy.7 Economists predict that interest rates w ill_________ if consumer spendingcontinues to slow down.8 Because of high profits last year, the company has announced a salaryfor all its employees.Skills FocusListeningI Complete the passage opposite about Mr Pat Guerin, Industrial RelationsManager of Guinness Ireland.
Use these expressions.abсdefgh10This job involved ...I reported directly to ...I was employed as ...I worked ...The next position I held was ...I was then promoted to ...In this role ...I've worked ...Company StructuresWhen I first started working inGuinness 1 I u^qs emptoijed qSa general worker. For three years2__________________ in thebottling plant as a machine operator.3__________________ for a periodof seven years in the engineering department as a maintenance assistant.This involved working with technically skilled personnel in maintainingplant and equipment.
In both jobs 4___________________ a supervisor.Since then, however, the structure of the company has significantlychanged and the supervisor layer no longer exists. General workers nowreport to a plant manager. 5_*__________________ the position oflaboratory officer in the quality assurance laboratory.6___________ _______carrying out a wide range of analyses on all aspectsof the brewing process. For the past year 7___________________ in thepersonnel department as an Industrial Relations Manager.8I report directly to the Personnel Manager of the company.Listen to Mr Guerin and check your answers.Listen to part 2 and answer the questions.1 What contributed to Mr Guerin's transition from general worker to a managerialposition?2 What is his principal role in the company?3 What does this involve?4 What does he think is the main skill that a manager needs today?4 1Щ1' Listen to part 3.
How has the company changed since Mr Guerin joined?You may wish to check you understand these words before you listen.contract outindustrial unrestconsultationnegotiationearly retirementcompulsory redundancy11u nit oneSpeaking1 Work in pairs. Student A, look at the information below. Student B, look atthe information on page 154.Student A (Susan Robertson)Read your profile. Prepare the questions that you will need to ask Student В(Giancarlo Peretto) in order to complete his profile.Examples: How long have you been with your present company?What are you responsible for?Interview Student В and complete the profile.