market_leader_3e_-_intermediate_-_course_book (851943), страница 31
Текст из файла (страница 31)
His/Herfood arrives b e fore yours.You want him/her to starteating.19Give your e-mail add ress.20In which country ischewing gum forbiddenby law?a) Iranb) I raqc ) I ndonesiad) Singapore24Give d irections fromyour office to the closeststation o r airport.25I n which country i s itillegal to drin k anythingalcoholic and drive?a) Swedenb) Francec) the U Kd ) t h e USA26Reco m m e n d a restaurantto a client.30In which country is itcommon to go out to eatafter 10 p.m.?a) the U Kb) Swedenc) Japand) Spain31You arrive for anappointment. Introduceyourself to the p e rson atthe reception desk.32You s pen t a very pleasantevening with a client.Thank him/her.132THE SOCIAL·CULTURAL GAMEH ow to play1234Take turns to throw the die. When you land on a square, decide what you would say in that situation or answer the relevant question.If the other players do not accept what you say, you must go back to the square you have just come from.5The winner is the player who reaches FINISH! first.Decide how many players per board (six maximum).Place counters on WHAT DO YOU SAY? The first player to throw a six begins.3You are at a party.
Youwant to get away fromsomeone who will notstop talking.9You are at a cocktail partyand the host/hostess hasjust handed you a glassof champagne. You do notdrink alcohol.1015I n which country is itquite likely that you willbe asked to sing a song?a) Italyb) Austriac) Japand) Germany21You want to pay for thedrinks which have justbeen ordered.5You should not point thesole of your foot towardsyour hosts.
Which areadoes this refer to?a) Arab worldb) West Indiesc) Scandinaviad) AustraliaIn which country would itbe a grave insult to touchsomeone on the head?a) Thailandb) Japanc) Pakistand) Iraq11You have been invitedto your colleague'shouse for dinner. He/Shetelephones you to askif there is anything youdon't eat.16You don't hear the nameof the person you havejust been introduced to.17A visitor wants advice onhow to spend an eveningin your town.Talk about today'sweather.22You are on the phone.Describe yourself tosomeone you are goingto meet at the airport,so he/she can recogniseyou.23In which country is itnot essential to arrive atbusiness meetings ontime?a) Germanyb) South Koreac) Vietnamd) France27You are o n a plane.Introduce yourself to theperson sitting next toyou.28In which country shouldyou always use your righthand to hold a businesscard?a) Chinab) Japanc) Indiad) the UK29vou are having a smalldinner party.
Introducetwo of your friends toeach other.33In which country shouldyou greet everyone whenentering a lift?a) the U Kb) Japanc) Chinad) Saudi Arabia34You meet a businesscontact at the station.Offer to carry some ofhis/her luggage.41331 Brands, Starting up, Exercise A, page 6123456789101INTERBRAND LIST 1999Coca-ColaMicrosoftIBMGeneral ElectricFordDisneyIntelMcDonald'sAT&TMarlboro12345678910INTERBRAND LIST 2007Coca-ColaMicrosoftIBMGeneral ElectricNokiaToyotaIntelMcDonald'sDisneyMercedes-BenzBrands, Skills, Exercise D, page 1 1Student AI n your opinion, the Cecile products have sales potential, but the marketing strategy iswrong.
You want:•••••2a new brand name_ 'Cecile' does not suit this beautiful jewellery for sophisticated women.a new logo. The present logo (three wavy lines) is boring.a much wider range of products and designs - at presentthere are only five in the collection.a better slogan. 'O n ly for you' has not been successful.more colours.Travel, Reading, Exercise B, page 16Business travel on a budgetThe mere existence of business classand 'business hotels' tends to conveysthe impression that anyone travel lingin connection with work has cashto spend. But this is untrue. UKbased John Cox, who runs his ownpublishing consultancy, is a perfect101520example: ' ) mainly H y o n Star All iancecarriers and do between 80,000 and100,000 miles a year, mostly acrossthe Atlantic with United. I always paythe lowest economy fare I can find,bur, of course, I earn frequent-flyerpoints to gel upgrades.
SometimesI even go on a Saturday to gel thelowest fare .'' I recently flew from Londonto Los Angeles, San Franciscoand Washington and back - andsaved £400 by travelling out ona Saturday rather than Sunday.'For simple trips - three days in New13425York, for example - he suggestsseeking a city break from a touroperator, which might incorporate afare for midweek flights at the samesort of level otherwise available topassengers flying on Saturdays.30354045by Roger Brayrather than Malpensa because it'smllch closer to the city, inquired atthe airport about transport and took aIt is also possible to cut the air-bus which cost me a couple of euros.'Regarding hotels, Mr Cox says,'I want a certain level of service,Internet access - preferably wirelessticket bill by booking in advanceand avoiding peak travel.
A recent- and a good-class laundry service.·High-speed, in-room Internet accessstudypublishedbyBTlUKshowed companies could make thegreatest savings by booking flights5055three to four weeks in advance.Mr Cox says he tends to use taxisonly when burdened with heavyluggage. ' I ' m probably the world'sgreatest customer of public transport.A taxi to or from JFK, for example,costs about $60 with a tip.
On theAirTrain and subway, it's only $7.Not long ago, r went to Milan for thefirst time in 20 years. flew to Linate606Sisbecomingavailablefurther andfurther down the price scale. In theUK, the 470 properties under thePremier Travel Inn brand have highspeed connections in all rooms.Final ly, remember thathotelgroups have shifted to 'dynamicpricing' , which is jargon for doingwhat airlines do: altering rates torenect demand. Try to bear in mindthat in city-centre hotels, Tuesday andWednesday nights are generally themost popular for business travellers.ACTIVITY FILE2 Travel.
Case study. page 20Head oI Travel. NeoTechYou want to arrange a suitable time for a meeting with the Account Manger of BTS. Here isyour diary for the week.MorningAfternoonMondayAll day at exhibitionTuesdayFreeAppointment at dentist 2 p.m.WednesdayMeetingFree after 1 p.m.ThursdayTraining session all day and early eveningFridayCorrespondence + interviewsFree after 2 p.m.4 Organisation. Skills. Exercise F.
page 41Students A and BStudent A: You are attending the conference with your boss (Student B).Student B: You are attending the conference with a junior colleague (Student A).1Decide together on the following:••••company nameactivity / area of businessdepartment you work forrecent activities2 Introduce yourselves to the people at the conference. Find out about them.Note: you both enjoy talking about your department4 Organisation.
Case study. page 43Vice·PresidentYou chair the meeting. You have not finally decided on the relocation. Listen to theopinions, then make up your mind. You have the following thoughts at present. Add anyother paints you can think of.•••You can understand that many staff may not want to leave a beautiful city where theyhave friends and relatives.Some staff will not be able to move because they are caring for elderly relatives.Overseas visitors would probably prefer to visit the Head Office in Paris, even thoughhotels there would be more expensive than in the Beauchamp region.But ...••••The new purpose· built building will help to create a more loyal, less mobile workforce.The working environment in the new building will be good for communication and staffrelations.Buying land for further expansion will not be expensive in the new location.Rising rental costs in Paris will make it difficult for InStep to expand in the city.135ACTIVITY FILE6 Money, Skills, Exercise A, page 57Business in brief510h was a bad day for the Londonmarket.Followingdisappointingresults from FedEx in the US andfears of a credit crunch, the FTSE100 fell 1 25 points or 1 .8 per centto 5,756.9, while the FTSE 250fell 1 89 .
1 points or 1 .9 per cent to9,538. Only eight blue-chip stocksmanaged to make gains. The bestwas Smith & Nephew, Shares inthe medical devices group rose2.9 per cent to 5991' after UBSupgraded the stock to a 'buy'recommendation. S&N was also15 supported by rumours of a bidapproach from a Japanese company.On the other hand, British Airways.down 5.2 per cent to 225'/,p, fel leven further after Morgan Stanley20 cut its largel to149p.
![](https://s.studizba.com/z.php?f=/templates/si/i/noavatar.png&w=100&h=100&t=1"){kind=avatar}
